COORDINATION OF SUPPLY CHAIN CONSIDERING CONSUMERS? GREEN PREFERENCE UNDER REDUCED PACKAGING STRATEGY | |
Zhao, Chao1; Song JX(宋吉祥)![]() | |
Source Publication | JOURNAL OF INDUSTRIAL AND MANAGEMENT OPTIMIZATION
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2023-08 | |
Volume | 19Issue:8Pages:6264-6285 |
ISSN | 1547-5816 |
Abstract | The rapid development of e commerce has led to a surge in packaging, which poses a significant threat to the environment, especially over packaging. Studying how to reduce packaging problems in e commerce is the need for optimal decision making in supply chains and optimal allocation of resources, and it is also the focus of this paper. Therefore, supply chain coordination considering reduced packaging strategies under consumers' green preferences and green brand and good image is studied. First, a supply chain model with integrated packaging and secondary packaging is established, which can consider consumers' green preferences. Then three models of decentralized decision making, centralized decision making and introduction of contract are constructed. Finally, the correctness of the model is verified by numerical analysis, and the influence of different parameters on the model is studied. We find that revenue sharing and cost sharing contracts enable supply chains to achieve coordination while reducing packaging. With the increase of the proportion of consumers with green preferences, especially when the consumers with green preferences in the market exceed the threshold (e.g. about 0.5 in numerical analysis), the strategy of reducing packaging can help the supply chain increase profits. |
Keyword | Supply chain green preferences reduced packaging coordination of supply chain |
DOI | 10.3934/jimo.2022215 |
Indexed By | SCI ; EI |
Language | 英语 |
WOS ID | WOS:000937631900001 |
WOS Research Area | Engineering, Multidisciplinary ; Operations Research & Management Science ; Mathematics, Interdisciplinary Applications |
WOS Subject | Engineering ; Operations Research & Management Science ; Mathematics |
Funding Organization | Tianjin Municipal Commission of Education [2021SK146] |
Classification | Q3 |
Ranking | 2 |
Contributor | Zhao, C (corresponding author), Tianjin Univ Commerce, Sch Management, Tianjin 300134, Peoples R China. ; Zhao, C (corresponding author), Tianjin Univ Commerce, Res Ctr Management Innovat & Evaluat, Tianjin 300134, Peoples R China. |
Citation statistics | |
Document Type | 期刊论文 |
Identifier | http://dspace.imech.ac.cn/handle/311007/91872 |
Collection | 流固耦合系统力学重点实验室 |
Affiliation | 1.Tianjin Univ Commerce, Sch Management, Tianjin 300134, Peoples R China 2.Tianjin Univ Commerce, Res Ctr Management Innovat & Evaluat, Tianjin 300134, Peoples R China 3.Univ Chinese Acad Sci, Sch Engn Sci, Beijing 100049, Peoples R China 4.Chinese Acad Sci, Inst Mech, Key Lab Mech Fluid Solid Coupling Syst, Beijing 100049, Peoples R China |
Recommended Citation GB/T 7714 | Zhao, Chao,Song JX. COORDINATION OF SUPPLY CHAIN CONSIDERING CONSUMERS? GREEN PREFERENCE UNDER REDUCED PACKAGING STRATEGY[J]. JOURNAL OF INDUSTRIAL AND MANAGEMENT OPTIMIZATION,2023,19,8,:6264-6285. |
APA | Zhao, Chao,&宋吉祥.(2023).COORDINATION OF SUPPLY CHAIN CONSIDERING CONSUMERS? GREEN PREFERENCE UNDER REDUCED PACKAGING STRATEGY.JOURNAL OF INDUSTRIAL AND MANAGEMENT OPTIMIZATION,19(8),6264-6285. |
MLA | Zhao, Chao,et al."COORDINATION OF SUPPLY CHAIN CONSIDERING CONSUMERS? GREEN PREFERENCE UNDER REDUCED PACKAGING STRATEGY".JOURNAL OF INDUSTRIAL AND MANAGEMENT OPTIMIZATION 19.8(2023):6264-6285. |
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